New Ubuntu Design Created on Apple Mac
Many designers of the Ubuntu's new logo and theme worked on Mac platform using proprietary software.
The innovative branding adopted by Canonical's team consists of a new logo, boot screen, CD branding and a new cutting edge theme named "Light". Back in 2009, a review of Ubuntu's brand values and identity was conducted by a small team lead by CEO of Canonical Mark Shuttleworth, the results were shared with members of the Ubuntu Art community. The new theme will take effect in next April with version 10.04 and it will define Ubuntu's look and feel for several years.
Dave Walker, a Ubuntu community leader who was invited in Canonical's offices in London to preview the style changes and give opinions on how the community will interpret the new branding, wrote about his 'behind the scenes' experience with the design team.
The article published on "Linux User & Developer" did not explain how Ubuntu was used or if there were open source applications used in the design process. On the contrary, designers were using Apple Macs as Walker stated:
Interestingly, it would seem that many of the artists that created this new design were using Apple Macs and proprietary software as their developing platform. I’m a big believer in using the best tool for a job which leads to an important question. Is it that Ubuntu is lacking as an art and design platform and is not up to the task or is it, there aren’t any pedigree artists that are well skilled in using the Ubuntu desktop.
Walker said that "[t]he design team were keen to stress that they wanted to move towards using the Ubuntu desktop for their creations, but didn’t have enough familiarity at this point".
Many graphic designers prefer Apple Macs or Windows PCs to accomplish their work. Although Ubuntu provides open source graphics applications like GIMP and Inkscape in addition to a Ubuntu-based distribution for multimedia (http://ubuntustudio.org/). The choice not to use Ubuntu in the design of Ubuntu itself may confirm that Linux is not yet ready to be a practical platform for designers.